Below are some of my projects in product management, managing digital experience, community leadership and design (design, branding and writing). I hope these projects are of interest. Please feel free to reach out to discuss any of the work or collaborating on a project together.


Improving Space Through Humanistic Digital Design: Emerge

Project: Re-imagine the experience of an emergency waiting room through an engaging and interactive lens.

Goal: To create abeautiful digital graphic that was unobtrusive yet, interactive that produces a sense of calm and enjoyment.

Tools used: Microsoft Office, Surveying, User Testing (Think-Aloud, Interview & Role Playing), Basic filming & photography

Process: We researched the state of Canadian emergency rooms, went to visit various hospitals and spoke with doctors and nurses. We then applied our research into a possible solution and tested it various times, tweaking the designs and usability until we were confident with our ability to provide an unobtrusive artistic solution.

Leadership:Creative director of student team.

Outcome: Created anbeautiful and inexpensive graphic installation for those waiting in a stressful environment.

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© 2019 by Mara Finkelstein.